Summary

Chapter 4

4.1 – U. explains Claude Levi-Strauss is his hero for his travels, studies, and knowledge. U. reveals that Levi-Strauss saw a deeper truth to the world, one which he sought to discover but which always seemed hidden or withheld because it could never be viewed in one single part. For example, Levi-Strauss saw the different tribes as one larger tribe of all of humanity.

4.2 – U. recalls his first assignment at the Company as having to do with jeans for Levi-Strauss, so U. studied the ways in which jeans were worn: ripped, creased, folded, and so on. U. explains he always uses his work to feed ideas and information from the left side of the political spectrum into the business world.

4.3 – U. originally considers his work in business as also trying to extract deeper truths, like a miner seeking gold. U. also considers his work not...