Chapter 3: Bouncing Back Summary and Analysis

Sam and Helen are disappointed to leave Newport, but they do have one benefit from their five years working there—$50,000 from the sale of the business. Sam is 32 and fully experienced; now he just needs a store. Sam finds a store in Bentonville, but almost doesn't get the business. Unbeknownst to him, Helen's father travels to see the two widowed owners who refuse to sell and convince them that they should sell the store to Sam and Helen. It works.

The store is one of the biggest in Bentonville at the time. Sam enlists the help of Charlie Baum, whom he met while working with the Ben Franklin store, to help him set the store up and get organized. By this time, Sam has seen a self-service style that he prefers, and he and Charlie create...