Part 5 Chapter 37 Summary

LBJ, the master salesman, needed to believe completely in and hold absolute conviction for what he was selling before he could act effectively. He had the ability to force himself to believe totally in anything he chose and was able to reverse himself completely. He willed whatever was in his mind to be reality. He needed to "rev up" or "work up" to action by talking to himself, convincing himself and building the emotion it would take to lead. To advocate for civil rights, he had to feel wholeheartedly what it meant to have black skin and suffer injustice and indignity. He summoned up frustrating memories of teaching in Cotulla and listened to his black domestic staff's experience driving his car across the South twice a year. He willed himself to understand and built up anger and passion within himself over...