This section contains 2,359 words (approx. 8 pages at 300 words per page) |
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Debuting during an era when most newspapers saw sharp circulation declines, USA Today became the first successful national daily general-interest newspaper in the 1980s. Its stylish innovations, originally lampooned and mocked, were eventually adopted by most of the newspaper industry.
USA Today was the brainchild of Allen H. Neuharth, who became chairman of the Gannett newspaper chain during the 1970s. He began his publishing career in 1952 by starting a statewide sports newspaper in his native South Dakota, and joined Gannett in the 1960s by creating a statewide daily in Florida. He helped lead Gannett from its initial holdings in small upstate New York newspapers to a more national base. During his tenure at Gannett, the company bought the Louis Harris and Associates polling organization. Upon being named chairman of Gannett in 1978, he began developing the idea of a national daily newspaper; in December 1980, Gannett began a...
This section contains 2,359 words (approx. 8 pages at 300 words per page) |
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