Minivans - Research Article from St. James Encyclopedia of Popular Culture

This encyclopedia article consists of approximately 3 pages of information about Minivans.

Minivans - Research Article from St. James Encyclopedia of Popular Culture

This encyclopedia article consists of approximately 3 pages of information about Minivans.
This section contains 739 words
(approx. 3 pages at 300 words per page)
Buy the Minivans Encyclopedia Article

Associated in the minds of some demographers with baby boomers and soccer moms, minivans are a type of automotive vehicle that largely replaced the family station wagon in the 1980s and 1990s as a "kid hauler." The most popular versions of the boxy vehicles, which were manufactured by Chrysler Corporation and introduced by its media-savvy chairman Lee Iacocca, were even credited with saving Chrysler from automotive extinction. Doron P. Levin suggested the connection between Chrysler's development of the minivan and its economic health and noted, "Rarely had a company so close to bankruptcy sprung back to health with the vigor of Chrysler." Brock Yates went even further when he described minivans as "the true salvation of the Chrysler product line" and argued that the Dodge Caravan and Plymouth Voyager, which were introduced in 1983, "created an entire new market category for Chrysler and the automobile industry as a whole...

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This section contains 739 words
(approx. 3 pages at 300 words per page)
Buy the Minivans Encyclopedia Article
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Minivans from Gale. ©2005-2006 Thomson Gale, a part of the Thomson Corporation. All rights reserved.