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Conrad Hilton founded the famous Hilton Hotel line. After acquiring a hotel over the border in Mexico, he advertised it as a vacation destination with guided tours and activities in order to attract customers. Hilton describes the stars that were gathered for the opening of the Istanbul Hilton, and it became clear that it was a publicity event.

At the opening of his new hotel in Istanbul, Hilton stated, "Each of our hotels is a little America." Boorstin comments on the fact that the experience of being in the Istanbul Hilton is so similar to being in any other Hilton that there is a sense of disorientation.

Source(s)

The Image: A Guide to Pseudo-events in America