Describe symbolism in Millennials Rising: The Next Great Generation /by Neil Howe and Bill Strauss ; Cartoons by R.J. Matson by Neil Howe

Howe does not use symbolism in the text. In Chapter Twelve, however, Howe notes that as Millenials begin to assert their vast commercial, which is greater than any earlier youth generation, marketers believe that they crave goods that are more shocking than what has gone before. The best symbol of this marketing strategy is Abercrombie and Fitch's borderline-pornographic magazines that the company uses to sell its clothes.