1. What example is presented in the opening of Chapter 1 to demonstrate slow thinking?
(a) A compound sentence.
(b) A multiplication problem.
(c) A picture of a stream.
(d) A picture of an angry woman.

2. When did Kahneman publish Attention and Effort?
(a) 1985.
(b) 1973.
(c) 1999.
(d) 1965.

3. What does the author describe seeing on a drive from New York to Princeton that surprised him and his wife in Chapter 6?
(a) A naked woman.
(b) A gorilla.
(c) A man with a gun.
(d) A burning car.

4. What experimental economist conducted an experiment by auctioning sets of ten high-value cards, and identical sets to which three cards of modest value were added?
(a) Gary Klein.
(b) Christopher Hsee.
(c) Max Bazerman.
(d) John List.

5. The author gives an example in Chapter 10 wherein a large urn is filled with equal numbers of red and white marbles. A person takes four marbles from the urn, counts them, and returns them. The author asserts that the outcome of "two red and two white" marbles is how many times higher than the outcome of four red, or four white marbles?
(a) Three times more often.
(b) Two times more often.
(c) Six times more often.
(d) Nine times more often.

Short Answer Questions

1. In one example provided for the reader, Kahneman instructs to draw one line, 2 1/2 inches from the bottom of a sheet of paper. On a second sheet, the subject is to draw a 2 1/5 line from the top. What are his observations regarding the lines?

2. How many of the participants in Nisbett's experiment at the Univerity of Michigan never got out of their booth when the stooge pleaded for help?

3. Who wrote Judgment in Managerial Decision Making?

4. What happened to bond prices on the day of Saddam Hussein's capture in Iraq?

5. What image is presented in the opening of Chapter 1 to demonstrate in the reader thinking in automatic mode?

(see the answer key)

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