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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 5 - 9.

Multiple Choice Questions

1. Who is the author's Princeton colleage that wrote "Consequences of Erudite Vernacular Utilized Irrespective of Necessity: Problems with Using Long Words Needlessly"?
(a) Larry Jacoby.
(b) Daniel Gilbert.
(c) Danny Oppenheimer.
(d) Shane Frederick.

2. Who created a study article called "Becoming Famous Overnight"?
(a) Eckhard Hess.
(b) Mihaly Csikszentmihalyi.
(c) Jackson Beatty.
(d) Larry Jacoby.

3. Who introduced the labels System 1 and System 2 as systems of the mind?
(a) Larry Jacoby.
(b) Keith Stanovich and Richard West.
(c) Nassim Taleb.
(d) Mihaly Csikszentmihalyi.

4. What does the author describe seeing on a drive from New York to Princeton that surprised him and his wife in Chapter 6?
(a) A man with a gun.
(b) A naked woman.
(c) A burning car.
(d) A gorilla.

5. What psychologist described the pupil of the eye as a window to the soul in Scientific American?
(a) Larry Jacoby.
(b) Eckhard Hess.
(c) Mihaly Csikszentmihalyi.
(d) Nassim Taleb.

Short Answer Questions

1. What is described as the currency consumed by the nervous system above all others, and which serves as a currency for effortful mental activity?

2. Who wrote The Invisible Gorilla?

3. In the aphorisms presented by the author in Chapter 5, what aphorisms were judged to be more insightful to study participants?

4. What does the author claim newspaper headlines do?

5. The author compares the conscious mind with what in Chapter 5?

(see the answer key)

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