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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 10, Google Today, Google Tomorrow.

Multiple Choice Questions

1. What was Excite's most notable feature?
(a) Two search boxes for multiple searches.
(b) A history box showing the most recent websites and keywords searched.
(c) A section where the most traveled to websites is bookmarked.
(d) A customizable user page.

2. Sixty-five percent of all Internet searches are estimated for what purpose?
(a) Education.
(b) Commercial use.
(c) Entertainment.
(d) To get information.

3. What angers webmasters in the early stages of Google?
(a) Their websites earn a lower ranking than others.
(b) They resent the speed at which Google is growing compared to other search engines.
(c) They cannot find their websites as easily as in other search engines.
(d) Google is charging a listing fee for websites to be included in its directory.

4. Under Google's approach to search, what comes before technology?
(a) Humans.
(b) Nothing.
(c) Profits.
(d) Ads.

5. What date does Google's stock officially open on the NASDAQ?
(a) October 30.
(b) November 24.
(c) September 8.
(d) August 19.

Short Answer Questions

1. Why was the WebCrawler so unique?

2. Who developed the first search engine for the World Wide Web?

3. With which well-known director does Gross create IdeaLab, a company where his ideas can be put into action?

4. After a series of company takeovers, Yahoo eventually acquired AltaVista and used it as what feature for their website?

5. What is the first management style that Google uses?

(see the answer key)

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