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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. At the end of Chapter 5, how much money does Naylor say the Academy is committing to a campaign to stop underage smoking?
(a) Five hundred thousand dollars.
(b) One billion dollars.
(c) Five million dollars.
(d) One hundred thousand dollars.

2. What does Naylor discover the Captain done for him at the beginning of Chapter 7?
(a) He has given him a new Lexus.
(b) He has given him a larger office
(c) He has fired Jeannette.
(d) He has doubled his salary.

3. In Chapter 5, who is Naylor is seated onstage next?
(a) Oprah.
(b) Ron Goode.
(c) Gordon Craighead.
(d) A kid dying of cancer.

4. What plan does the Captain tell Naylor that BR has come up with in Chapter 6?
(a) Reintroducing cigarettes in movies.
(b) Making candy cigarettes.
(c) Starting a cigarette-funded news outlet.
(d) Making Jennette a co-spokesperson.

5. How does Naylor open his appearance on the Oprah show in Chapter 5?
(a) By shaking Ron Goode's hand.
(b) By presents a pie chart.
(c) With a joke.
(d) By giving everyone a free pack of cigarettes.

Short Answer Questions

1. What drink does the Captain insist Nick Naylor join him in?

2. With what television journalist does Polly have an interview regarding fetal alcohol syndrome in Chapter 7?

3. What request does Reverend Griggs make of Naylor in Chapter 10?

4. What controversial move has Nick Naylor long been making regarding tobacco's public image?

5. How does Oprah treat Nick Naylor backstage in Chapter 5?

Short Essay Questions

1. How does Nick's meeting with Heather Holloway end in Chapter 9?

2. Describe the Captain.

3. How does Oprah betray Naylor at the beginning of Chapter 5?

4. How does Nick Naylor defend his position at Clean Lungs 2000?

5. What bad news does BR give Naylor at the end of Chapter 4?

6. In Chapter 1, what differences between BR and his predecessor does Naylor note?

7. What issue does Nick have with with Sven Gland's ad campaign in Chapter 7?

8. How is Nick's Larry King interview interrupted with some shocking news?

9. What fire is Bobby Jay Bliss putting out in Chapter 2?

10. How does the Academy respond to the death threat in Chapter 9?

(see the answer keys)

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