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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 5: Raising a Family.

Multiple Choice Questions

1. Right away, Sam looks for other store opportunities and drives to Fayetteville to find a store whose only competitor is _________.
(a) Woolworth.
(b) JC Penney.
(c) Meijer.
(d) Ben Franklin.

2. He learns from a very early age that children should do what?
(a) Be responsible for contributing to their family just as much as the adults and should not be considered 'takers."
(b) Be seen and not heard.
(c) Be pampered.
(d) Be ignored.

3. The one mistake that Helen cannot forgive Sam for _________________.
(a) Being a businessman.
(b) Letting the company go public and becoming the richest man in the country.
(c) Not becoming an insurance salesman.
(d) Not making enough money.

4. To encourage family togetherness, what does Sam do?
(a) He plans family vacations every weekend.
(b) His family must not go anywhere without him.
(c) The family must be home for dinner every night.
(d) He is his sons' Boy Scout leader.

5. Back in the 1960s, with what was Sam more concerned, rather than quality?
(a) Good advertising.
(b) Keeping the customers returning.
(c) Keeping large quantities of products in the store.
(d) Keeping the prices lower than other company's prices for future success.

Short Answer Questions

1. It is 1962 and many of the successful discounters are doing what, of which Sam seems to disapprove?

2. Sam finds a store in Bentonville, but almost does not get the business. Why?

3. What did going public do to Sam's family?

4. Sam purchases ____________ that only travels about 100 miles an hour.

5. Don Whitaker comes to the Wal-Mart organization from TG&Y. He is a hard-working and smart man who establishes a great philosophy for the company. What is this philosophy?

(see the answer key)

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