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This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.
Short Answer Questions
1. What is Howard's initial response to the idea of serving cold drinks in the stores?
2. What person is quoted at the very beginning of Chapter 21?
3. As the crisis and other companies lower their prices, how much does Starbucks increase its prices to compensate for the stock they have?
4. How is Starbucks listed on the NASDAQ stock exchange in New York City?
5. What city in Japan hosts the country's first Starbucks store?
Short Essay Questions
1. How does Starbucks choose the design for its stores?
2. What is the paper cup problem that Starbucks encounters and how is it solved?
3. What issues does Howard deal with as he attempts to keep Starbucks small while growing big?
4. When does Starbucks list its first public stock on the market and how does it do?
5. How is Howard's reaction to the 1995 holiday season received by employees and what things does he encourage them to do?
6. Why does Starbucks begin selling music in their stores?
7. What key events happen on the year that Howard turns forty?
8. What reference is included at the end of Pour Your Heart Into It, and how does it reflect Howard's success with Starbucks?
9. Who is Don Valencia and what is the impact of his invention?
10. What is an example of a negative claim that was made against Starbucks?
Essay Topics
Write an essay for ONE of the following topics:
Essay Topic 1
Analyze Howard's decision to offer employee health benefits, which employees the benefits apply to, why other board members have a negative reaction to the idea, Howard's justification of it, and the eventual results of having the program. In addition, describe the introduction of Bean Stock, the employee stock option plan, and how it is received.
Essay Topic 2
Before Howard joins Starbucks, he has several experiences that prepare him for the future.
1) Explain how Howard first escapes from the projects and what college is like for him.
2) Describe Howard's life after college, his first job, and his experience at the Xerox Corporation.
3) Explain the details of Howard's job at Hammarplast, the reasons he is dissatisfied with it, and how he first discovers Starbucks while working there.
Essay Topic 3
The author uses different writing techniques to tell his story in Pour Your Heart Into It.
1) Describe the use of flashbacks and several examples of how and why it was used.
2) Analyze the philosophical change in tone that takes place later in the book.
3) Explain the significance of the crystal ball reference included in the book's ending and how it relates to Howard's concluding inspirational message.
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This section contains 971 words (approx. 4 pages at 300 words per page) |
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