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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 9, Partners.

Multiple Choice Questions

1. Who is the legendary founder of McDonald's?
(a) Dick McDonald.
(b) Ray A. Kroc.
(c) Mac McDonald.
(d) Richard and Maurice McDonald.

2. What business did Kroc first get into?
(a) Education.
(b) Farm development.
(c) The milkshake mixer business.
(d) The real estate market.

3. According to Chapter 3, what did food franchising predate?
(a) Candy.
(b) Sewing machines.
(c) Chewing gum.
(d) Automobiles.

4. When did Kroc form the McDonald's system?
(a) March 3, 1955.
(b) March 2, 1955.
(c) March 6 1955.
(d) March 5, 1955.

5. Where is McDonald's Plaza?
(a) Topeka, KS.
(b) Atlanta, GA.
(c) Oak Brook, IL.
(d) Chicago, IL.

Short Answer Questions

1. What did the McDonald brothers lack to make their restaurant successful?

2. What did Kroc resist profiting from?

3. What did Kroc resist that ultimately benefited him?

4. What did Sonneborn's idea involve?

5. In what state did carhop drive-ins spread rapidly?

(see the answer key)

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