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Foreword, The Unknown McDonald's

1. What does the foreword of McDonald's: Behind the Arches explain?
(a) The book's purpose.
(b) The fast food industry.
(c) The restaurant industry.
(d) The author.

2. Where is McDonald's Plaza?
(a) Chicago, IL.
(b) Topeka, KS.
(c) Atlanta, GA.
(d) Oak Brook, IL.

3. What does the prologue compare the state of McDonald's main office to?
(a) A pretentious office.
(b) A war zone.
(c) A bomb shelter.
(d) An office max.

4. What did the press focus on in regards to McDonald's?
(a) The inside.
(b) The corporation.
(c) The outside.
(d) The grade of food quality.

5. Who is the legendary founder of McDonald's?
(a) Mac McDonald.
(b) Ray A. Kroc.
(c) Richard and Maurice McDonald.
(d) Dick McDonald.

6. In 1995, according to McDonald's: Behind the Arches, how many American's had eaten at McDonald's at least once in the previous year?
(a) 96%.
(b) 98%.
(c) 100%.
(d) 97%.

7. In 1995, according to McDonald's: Behind the Arches, how many restaurants did McDonald's have?
(a) 17,000.
(b) 14,000.
(c) 15,00.
(d) 16,000.

8. In 1995, how many hamburgers had McDonald's sold, according to McDonald's: Behind the Arches?
(a) Over 200 billion.
(b) Over 100 billion.
(c) 1 million.
(d) Less than 200 billion.

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