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1. What is Helen's real estate business based on?

She sells houses that are haunted. When the owner complains, she offers to keep the information quiet and resell the house.

2. What is the ethics question Carl says journalists are asked before they complete their ethics class?

They are given a scenario in which they are covering the death of a child who choked on a Christmas ornament. In this scenario, the editor wants to know the color of the ornament and the reporter has to decide whether to call the bereaved parents for the information.

3. What does Carl say is the reason his series about sudden infant death syndrome is so compelling to readers, especially parents and grandparents?

He says that it's the kind of article everyone is afraid to read but is more afraid not to read. The stories are supposed to show how the situation could happen in any family.

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