View a FREE sample

This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 11.

Multiple Choice Questions

1. Where was the first McOpCo Store?
(a) Columbus, Ohio.
(b) Peoria, Illinois.
(c) Torrence, California.
(d) San Diego, California.

2. While selling paper cups, Ray worked part-time:
(a) As a bartender.
(b) As a busboy.
(c) As a janitor.
(d) Playing the piano.

3. Harry Sonnenburn had been a vice president for:
(a) Tastee-Freeze.
(b) Dairy Queen.
(c) Kresge.
(d) Walgreen's.

4. What problem was unique to California suppliers?
(a) Some suppliers wouldn't deal with McDonalds.
(b) They formed suppliers cartels.
(c) They wouldn't negotiate with McDonalds.
(d) They weren't reliable.

5. Kroc found the 1927-37 period exciting because of:
(a) The building bang.
(b) The growth of the paper cup industry.
(c) The growth of his family.
(d) The stock market boom.

Short Answer Questions

1. What function did Clem Bohr fulfill?

2. Why did Ray return to Chicago?

3. What was Kroc's biggest paper cup account?

4. Kroc views all of the following as McDonald's strengths:

5. The cause of the mechanic's liens was due to:

(see the answer key)

This section contains 197 words (approx. 1 page at 300 words per page) View a FREE sample