View a FREE sample

This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 13.

Multiple Choice Questions

1. The major reason why Kroc wanted to end the association with the McDonald brothers was:
(a) They refused to sell their San Bernardino store to the corporation.
(b) They interferred too much in company decisions.
(c) Their refusal to alter any of the terms of the original agreement.
(d) They demanded managerial positions.

2. After Harry left McDonalds, he:
(a) Sold his stock.
(b) Retired.
(c) Remained a consultant to the company.
(d) Opened a rival business.

3. Kroc felt that it was good policy to continue new store development in an economic downturn because:
(a) They wouldn't experience a financial loss.
(b) They would provide jobs.
(c) Costs were lower.
(d) They had to follow their plan.

4. The man who helped arrange the financing for the buyout was:
(a) John Gosnell.
(b) Clem Bohr.
(c) John Bristol.
(d) Fred Fideli.

5. The McDonald's people referred to the Bristol group as:
(a) The University Group.
(b) The New York Group.
(c) The Group.
(d) The Twelve Apostles.

Short Answer Questions

1. Where did Kroc meet Joni Smith?

2. What percent of Kroc's share of gross sales did the McDonald brothers receive?

3. What price did the McDonald brothers demand?

4. Even though McDonald business were booming and the company was showing a profit, they faced the problem of:

5. What percent of gross sales did Kroc receive from the franchises?

(see the answer key)

This section contains 218 words (approx. 1 page at 300 words per page) View a FREE sample