2. What is Ray Kroc doing when he first visited McDonald's in 1954?
(a) Selling milkshake mixers.
(b) Asking for directions.
(c) Looking for work.
(d) Eating out for the first time.

3. How does Michael Witzel characterize the drive-in restaurants of the early 1940's?
(a) As "circular meccas of neon".
(b) As "wholesome expressions in dining".
(c) As "terminal migrations of taste".
(d) As "gaudy relfections of the American psyche".

4. What is the main drag in Colorado Springs?
(a) Cheyenne Lane.
(b) The Strip.
(c) Tejon Street.
(d) Main Street.

5. What is the name of the religious group that James Dobson moves to Colorado Springs from Pomona, California?
(a) The Seventh Day Adventists.
(b) Scientology.
(c) Church of the Resurrection.
(d) Focus on the Family.

6. Republican Congressman Howard Coble, who introduces legislation to regulate franchising, is from which state?
(a) North Carolina.
(b) Iowa.
(c) South Dakota.
(d) Indiana.

7. Which company does Carl Karcher team up with to save Carl's Jr.?
(a) Pepsi.
(b) M&M/Mars.
(c) Green Burrito.
(d) Subway.

8. Gaining the McNugget contract turns which company into the nation's largest chicken processor?
(a) Tyson Foods.
(b) Williams Chicken Coporation.
(c) Archer Daniels Midland.
(d) McNabb Hens.

9. What distinctive aspect of McDonald's is as strictly protected by copyright law as the designs on a box of soap?
(a) The presence of playgrounds.
(b) The architecture.
(c) The interior color schemes.
(d) The design of the menus.

10. Where is the motorcycle club that springs up in Southern California after World War II?
(a) The Gate Keepers.
(b) The Hell's Angels.
(c) The Knights of Destruction.
(d) The Galloping Goose.

11. What potatoes are considered the perfect frying potato?
(a) Baby Red.
(b) Yukon Gold.
(c) White Rose.
(d) Russet Burbank.

12. What machine does Simplot buy to dehydrate onions?
(a) A prune dryer.
(b) A peach pitter.
(c) A sun dryer.
(d) A wind machine.

13. What type of monopoly is where there is a market of a small number of buyers exert power over a large number of sellers?
(a) Conglomeration.
(b) Oligopsony.
(c) Patriarchy.
(d) Fascism.

14. Republican Congressman Andy Ireland calls franchisees who want legal reform of regulations ______ in congress.
(a) Whiny butts.
(b) Knuckle draggers.
(c) Communists.
(d) Hippies.

15. What sort of tale is Carl Karcher considered to be an example of?
(a) Of Two Cities.
(b) Abe Lincoln.
(c) Strictly cautionary.
(d) Horatio Alger.