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This quiz consists of 5 multiple choice and 5 short answer questions through The Most Dangerous Job.

Multiple Choice Questions

1. Disney's broadcast of "Our Friend the Atom" is sponsored by which manufacturing company?
(a) Teledyne.
(b) General Dynamics.
(c) DuPont.
(d) General Electric.

2. What is Ray Kroc doing when he first visited McDonald's in 1954?
(a) Looking for work.
(b) Selling milkshake mixers.
(c) Asking for directions.
(d) Eating out for the first time.

3. Who benefits most from the big tax deductions from donating to the Colorado land trusts?
(a) Small ranchers.
(b) Foreign land owners.
(c) Corporations.
(d) Wealthy gentlemen ranchers.

4. What does Simplot's Lincoln Continental license plate say?
(a) MR. SPUD.
(b) FRYMAN.
(c) STARCHY.
(d) U 8 T8EZ.

5. What style of clothing does someone not see at Harrison High School now?
(a) Goth.
(b) Punk.
(c) Cowboy.
(d) Skater.

Short Answer Questions

1. Which company's catch phrase is "supermarket to the world"?

2. What is the nickname for the McDonald's operations and training manual assembled by Fred Turner in 1958?

3. In the 1960's and 1970's, the moment union activity was suspected at a McDonald's restaurant, a group of experienced managers and corporate executives called a ______ is sent in.

4. Which company does Carl Karcher team up with to save Carl's Jr.?

5. What are the knee high rubber boots that the author puts on before entering the meatpacking plant?

(see the answer key)

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