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Ad Exec

Come up with a proposal to market chicken wings to children in the style of Ray Kroc.

Character Reference

Write an ironic adventure story using McDonald's characters as the main characters.

Fast Food Island

Write about which fast food items would be best if stranded in a desert island. Describe why these items would be most effective.

Burger Time

Make a list of ingredients and style used in making hamburgers from three different restaurant chains. Compare and contrast the items used.

Market Target

Write down five menu items from McDonald's. From what is described in the book, to whom is each item probably targeted? Consider age group and diet preferences, among other traits.

Demographics

Research the food chains in a particular region. Where are most of the restaurants located? Why?

Schoolscape

How much fast food advertising is allowed in school? Cite the different ways in which...

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