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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 5: "Shall We Just Have a Cigarette on It?".

Multiple Choice Questions

1. What happens when Teddy Roosevelt's Food and Drug law goes into effect to regulate meat, milk, and flour?
(a) Tobacco is exempted.
(b) Tobacco is strictly regulated.
(c) Tobacco is somewhat regulated.
(d) Tobacco is included.

2. Who becomes a leading industrialist and leads Winston in sewer and rail upgrades?
(a) Ronald Jonathon Rickle.
(b) Riley Joseph Reynor.
(c) Richard Joshua Reynolds.
(d) Robert James Reed.

3. What weighs over one ton and has the capacity to produce approximately 200 cigarettes per minute?
(a) The Bansai machine.
(b) The Bonsack machine.
(c) The Bonham machine.
(d) The Bullseye machine.

4. What do most Virginians expect the Revolutionary War to erase?
(a) Their debts from England.
(b) Their tie to tobacco.
(c) Slavery.
(d) Their hatred of England.

5. _______________ claim to fame is the success of his brand, Pall Mall.
(a) Jim's.
(b) George's.
(c) Gerald's.
(d) John's.

Short Answer Questions

1. What is happening to cigarettes on the social front in 1898?

2. To whom does the small Philip Morris (under the United Cigar Stores) company start exclusively marketing?

3. How is the company's reputation tarnished?

4. By 1898, what does Duke control?

5. Why does Buck begin an aggressive campaign to increase his holdings in non-cigarette tobacco products?

(see the answer key)

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