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Turning Around Motorola's Sagging Fortunes
I. Introduction
In present day, Motorola is known to have a very profound brand name. With its extraordinary performance and consumer met needs, its global market place value is exceptionally strong. Its share values soaring over 47 percent more than last years (Weyrauch 1), its focus-oriented quality control has led to a decline in sales within the past years. Although "Motorola reported global revenues in excess of $22 billion in 1994, approximately 50 percent of which were a result of sales outside of the United States" (Managers, Diversity, and Change 1). "Competing closely with Hitachi for the number 2 ranking in the dynamic Asian chip market. Moreover, Motorola led all rivals in this same geographic market in sales of high-end walkie talkies, digital cordless telephones, and cellular communications subscribers" (Managers, Diversity, and Change 1). With company improvements made within management recently, has improved sales for Motorola. With these problems in management seen...
This section contains 1,036 words (approx. 4 pages at 300 words per page) |
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