I am a marketing manager that has been appointed by you to prepare a report on your business on its current position on the business life cycle, for this, I will also highlight the critical success factors that are appropriate to the body shop. I will also exam the range of external and internal factors, suggesting ways in which you can take full advantage of your strengths and opportunities available, and ways in which you can minimize the impacts of the threats and weaknesses for your business. This report will also include and outline the target market, and market strategies in order to find ways to maximize your sales. I will also include predictions of the businesses direction and prospects.

· The Body Shop is a company committed to achieving positive social and environmental change. They support those who campaign the values also.

· The Body Shop aims to be...