The Best Method.  The last method is unquestionably the best.  Let a man so command all the aspects of a subject that he fears no breakdown in his thoughts, let him be able to use language so that he need never hesitate for the best expression, let him know the effect he wants to make upon his audience, the time he has to do it in, and he will know by what approaches he can best reach his important theme, what he may safely omit, what he must include, what he may hurry over, what he must slowly unfold, what he may handle lightly, what he must treat seriously; in short, he will make a great speech.  This manner is the ideal towards which all students, all speakers, should strive.

Attributes of the Speaker.  Attributes of the speaker himself will aid or mar his speech.  Among those which help are sincerity, earnestness, simplicity, fairness, self-control, sense of humor, sympathy.  All great speakers have possessed these traits.  Reports upon significant speakers describing their manner emphasize them.  John Bright, the famous English parliamentarian of the middle of the last century, is described as follows: 

His style of speaking was exactly what a conventional demagogue’s ought not to be.  It was pure to austerity; it was stripped of all superfluous ornament.  It never gushed or foamed.  It never allowed itself to be mastered by passion.  The first peculiarity that struck the listener was its superb self-restraint.  The orator at his most powerful passages appeared as if he were rather keeping in his strength than taxing it with effort.

    JUSTIN MCCARTHY:  History of Our Own Time

In American history the greatest speeches were made by Abraham Lincoln.  In Cooper Union, New York, he made in 1860 the most powerful speech against the slave power.  The New York Tribune the next day printed this description of his manner.

Mr. Lincoln is one of nature’s orators, using his rare powers solely to elucidate and convince, though their inevitable effect is to delight and electrify as well.  We present herewith a very full and accurate report of this speech; yet the tones, the gestures, the kindling eye, and the mirth-provoking look defy the reporter’s skill.  The vast assemblage frequently rang with cheers and shouts of applause, which were prolonged and intensified at the close.  No man ever before made such an impression on his first appeal to a New York audience.

Shakespeare’s Advice.  Some of the best advice for speakers was written by Shakespeare as long ago as just after 1600, and although it was intended primarily for actors, its precepts are just as applicable to almost any kind of delivered discourse.  Every sentence of it is full of significance for a student of speaking.  Hamlet, Prince of Denmark, is airing his opinions about the proper manner of speaking upon the stage.

HAMLET’S SPEECH