The beginnings of the Macedonian question in its modern form do not go farther back than 1885, when the ease with which eastern Rumelia (i.e. southern Bulgaria) threw off the Turkish yoke and was spontaneously united with the semi-independent principality of northern Bulgaria affected the imagination of the Balkan statesmen. From that time Sofia began to cast longing eyes on Macedonia, the whole of which was claimed as ’unredeemed Bulgaria’, and Stambulov’s last success in 1894 was to obtain from Turkey the consent to the establishment of two bishops of the Bulgarian (Exarchist) Church in Macedonia, which was a heavy blow for the Greek Patriarchate at Constantinople.
Macedonia had been envisaged by the Treaty of Berlin, article 23 of which stipulated for reforms in that province; but in those days the Balkan States were too young and weak to worry themselves or the European powers over the troubles of their co-religionists in Turkey; their hands were more than full setting their own houses in some sort of order, and it was in nobody’s interest to reform Macedonia, so article 23 remained the expression of a philanthropic sentiment. This indifference on the part of Europe left the door open for the Balkan States, as soon as they had energy to spare, to initiate their campaign for extending their spheres of influence in Macedonia.
From 1894 onwards Bulgarian propaganda in Macedonia increased, and the Bulgarians were soon followed by Greeks and Serbians. The reason for this passionate pegging out of claims and the bitter rivalry of the three nations which it engendered was the following: The population of Macedonia was nowhere, except in the immediate vicinity of the borders of these three countries, either purely Bulgar or purely Greek or purely Serb; most of the towns contained a percentage of at least two of these nationalities, not to mention the Turks (who after all were still the owners of the country by right of conquest), Albanians, Tartars, Rumanians (Vlakhs), and others; the city of Salonika was and is almost purely Jewish, while in the country districts Turkish, Albanian, Greek, Bulgar, and Serb villages were inextricably confused. Generally speaking, the coastal strip was mainly Greek (the coast itself purely so), the interior mainly Slav. The problem was for each country to peg out as large a claim as possible, and so effectively, by any means in their power, to make the majority of the population contained in that claim acknowledge itself to be Bulgar, or Serb, or Greek, that when the agony of the Ottoman Empire was over, each part of Macedonia would automatically fall into the arms of its respective deliverers. The game was played through the appropriate media of churches and schools, for the unfortunate Macedonian peasants had first of all to be enlightened as to who they were, or rather as to who they were told they had got to consider themselves, while the Church, as always, conveniently covered a multitude of political aims; when those methods flagged, a bomb would be thrown at, let us say, a Turkish official by an agent provocateur of one of the three players, inevitably resulting in the necessary massacre of innocent Christians by the ostensibly brutal but really equally innocent Turks, and an outcry in the European press.